New Content Can Be an Issue
One of the biggest problems for companies creating an online presence for the first time, is lack of content. Some companies have marketing materials that can be utilized to create a consistent look and feel. Others have little more than a logo to work with. Building a brand takes time, but the work is valuable and worth the effort.
For AJ Hardware, we spent more than a few hours creating text and searching for graphic elements that could accurately represent their brand. It’s a journey that begins one step at a time but can lead to great success.